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Case Study · 01 · Apparel

Live Life Customs. Custom everything.

Live Life Customs builds bespoke streetwear for the artists, brands, and crews that London actually wears. We built a site that reads like the work.

Visit the live site
Industry · Custom apparel Location · London Scope · Brand + website Live · April 2026
Live Life Customs homepage, off-black canvas with electric cyan headline and the chimp brand mark
The ambition

Streetwear gets a real shopfront.

Live Life Customs has built a London streetwear practice the hard way: heat press, iron-on vinyl, embroidery, stickers, signage. Real product, real clients, real work that gets worn at events and in lookbooks across the city.

What they did not have was a digital presence that read the same way. They needed a site bold enough to match the cut and sew, useful enough to actually convert browsers into orders, honest about how the studio actually takes work in.

Featured client work, Curmah Joseph's Dark Paradise label produced by Live Life Customs
The approach

The DM is the door.

Live Life Customs takes orders only through Instagram, by design. Their buyer is already on Instagram every day, talking to friends, watching the city's culture move, sliding into DMs.

So we built a site that honours that channel. No contact form. No email. No phone tree. Every interaction points at the conversation that already converts. The site shows the work, sets the tone, and gets out of the way.

Live Life Customs portfolio piece, real client product photography from a recent build
The outcome

Built to walk the room.

  1. 01

    A streetwear brand world

    Off-black canvas, electric cyan pulled from the chimp mascot, hot orange for the hits. Display type that punches at every tier. Visitors land on a brand that feels lived in, not designed for them after the fact.

  2. 02

    The portfolio is the proof

    Eleven real client cases, real product photography, every image owned by the studio. Featured: Curmah Joseph's Dark Paradise label. The work sells itself, and visitors browse it like a lookbook before they think about ordering.

  3. 03

    One channel, no friction

    Every CTA points at Instagram DMs. People who buy custom streetwear already live there. Conversion happens where conversation already happens, and the site stops trying to invent a second funnel.

  • Live now
    11 case studies

    Real client work, real product photography. Every image owned by the studio, never stock.

  • Live now
    6 services priced

    Heat press, iron-on vinyl, embroidery, stickers, signage, and custom builds. Each with a starting price on the page so the buyer arrives informed.

  • Live now
    1 channel

    Instagram DMs. No contact form, no email, no phone. Every conversation lands where the studio already converts.

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We take on a small number of bespoke projects each quarter. If you have something serious to build, let's talk.

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